Accounting Rate of Return: Estimation Method Explained

The Accounting Rate of Return (ARR) method is used for estimating the rate of return from an investment utilizing a straightforward, non-discounted approach.

The Accounting Rate of Return (ARR) is a method used to estimate the rate of return from an investment by employing a straightforward, non-discounted approach. Unlike more sophisticated methods that incorporate the time value of money through discounting, the ARR uses a simple formula that totals investment inflows, subtracts investment costs to derive profit, and then divides the profit by the number of years invested and by the investment cost to estimate an annual rate of return.

Calculating ARR

ARR Formula

The formula for ARR is:

$$ ARR = \left( \frac{\text{Average Annual Profit}}{\text{Initial Investment}} \right) \times 100 $$

Steps to Calculate ARR

  • Calculate Average Annual Profit:

    $$ \text{Average Annual Profit} = \frac{\text{Total Profit over Life of Investment}}{\text{Number of Years}} $$

  • Determine Initial Investment: This is the initial amount of money invested in the project.

  • Apply the ARR Formula: Input the average annual profit and initial investment into the ARR formula.

Example

Let’s say a company invests $100,000 in a project, and it expects to make $20,000 per year for 5 years. The calculation would be:

  • Total Profit = $20,000 \times 5 = $100,000
  • Average Annual Profit = $100,000 / 5 = $20,000
  • ARR Calculation:
    $$ ARR = \left( \frac{\$20,000}{\$100,000} \right) \times 100 = 20\% $$

So, the ARR in this case is 20%.

Comparison with Discounted Methods

Simplicity vs. Sophistication

  • Simplicity: ARR is straightforward, easy to compute, and does not require understanding of more complex concepts like discount rates or the time value of money.
  • Limited Insight: ARR does not account for the timing of cash flows, which can lead to less accurate assessments, especially for long-term projects or varying cash flows.

Discounted Methods

FAQs

What are the limitations of ARR?

ARR does not account for the time value of money, making it less accurate for projects with longer durations or varying cash flows. It also does not consider the risk associated with the investment.

In what scenarios is ARR most useful?

ARR is best used for quick, preliminary evaluations where simplicity and ease-of-use are prioritized over accuracy. It is particularly useful in initial screening of projects before performing more detailed analyses.

How does ARR compare to IRR and NPV?

ARR is simpler but less accurate compared to IRR and NPV. Both IRR and NPV account for the time value of money and provide a more comprehensive understanding of an investment’s profitability.

References

Summary

The Accounting Rate of Return (ARR) provides a straightforward method for estimating an investment’s return without considering the time value of money. While it is easy to use, its lack of sophistication and inability to account for variable cash flows and investment risk make it less reliable compared to modern discounted methods such as NPV and IRR. Despite its limitations, ARR remains a useful tool for preliminary investment evaluations.

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