Circulation refers to the number of copies of a publication distributed on an average day, encompassing newspapers, magazines, and other printed media.
Readership refers to the total number of people who engage with a publication, including both primary readers and pass-along readers who access the content indirectly.
An in-depth look at Circulation Expenses - the costs associated with establishing, maintaining, or increasing the circulation of a periodical.
An in-depth look at the paid circulation metrics of periodicals including components like subscriptions, newsstand sales, and graced copies, according to audit bureau regulations.
