Corporate Image

2 Posts
1 Sections
1 Types

August 25, 2024 4 min read Definitions

Corporate Campaign: Coordinated Advertisements for Corporate Image

Marketing Business Corporate Campaign Marketing Strategy Corporate Image Brand Management Advertising

A comprehensive look into Corporate Campaigns, focusing on coordinated advertisements aimed at enhancing a business's corporate image rather than directly selling products or services.

August 25, 2024 3 min read Definitions

Institutional Advertising: Shaping Public Perception and Corporate Image

Advertising Marketing Institutional Advertising Image Advertising Public Perception Corporate Image Marketing Strategy

An overview of Institutional Advertising, a type of image advertising aimed at altering public perception regarding a company on various issues like the environment, health, and product safety.