Digital Commerce

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August 31, 2024 3 min read Definitions

E-Commerce Platform: Comprehensive Introduction

E-Commerce Technology Business Online Sales Digital Commerce Internet Business E-Commerce Platform Online Marketplace

An E-Commerce Platform is an online infrastructure for managing, conducting, and monitoring sales transactions over the internet. It provides tools for product listing, payment processing, customer management, and more.

August 31, 2024 4 min read Definitions

Showrooming: The Digital Age Retail Phenomenon

Retail E-Commerce Showrooming Retail Trends Consumer Behavior Digital Commerce Marketing Strategies

Showrooming occurs when customers visit a physical store to inspect a product before purchasing it online at a lower price, blending physical retail with e-commerce.