MarketingStrategy

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August 31, 2024 4 min read Definitions
Customer Journey Mapping: Visual Representation of Customer Interactions
Business Marketing CustomerJourney CustomerExperience Touchpoints MarketingStrategy UXDesign
Visual representation of the customer's experience with a brand, charting out each interaction and touchpoint.
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August 31, 2024 4 min read Definitions
Touchpoint: Any Point of Interaction Between the Customer and the Brand
Business Marketing CustomerInteraction BrandManagement MarketingStrategy CustomerExperience Touchpoints
Explore the concept of touchpoints in customer interaction with brands, including historical context, types, key events, importance, applicability, examples, and related terms.
Read more about Touchpoint: Any Point of Interaction Between the Customer and the Brand.

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