Assembly, in its most fundamental sense, refers to the process of putting together various components to create a final product. This definition spans multiple disciplines including manufacturing, programming, and biology.
The idea of a new product, or a new method of producing an existing product. Distinguished from innovation, which is the development of an invention to the stage where its use becomes economically viable.
Lean Product Development is a methodology that aims at minimizing waste throughout all stages of product development, from design to delivery, thereby enhancing efficiency and reducing costs.
Life Cycle Management involves the comprehensive management of a product from its inception, through design and manufacturing, to service and ultimately disposal.
Explore the concept of mockups, their historical context, types, key events, applications, examples, related terms, and more in this comprehensive article.
A Product Owner represents the customer in Agile teams, making decisions on product feature priorities to ensure the final product meets customer needs.
A comprehensive guide on prototypes, their types, historical context, importance, and applicability in various fields, complete with examples, FAQs, and more.
The quality ladder is a model of product development where firms progressively enhance the quality of their products, transitioning from low-cost items targeting the mass market to superior products catering to sophisticated consumers.
An in-depth look at the process of Research and Development, including its importance in creating new knowledge, developing products, and driving economic growth.
Brand extension involves adding a new product to an already established line of products under the same brand name, leveraging the established reputation of the older product line.
Diagonal expansion is a process whereby a business grows by creating new items that can be produced using the existing equipment and minimal additional materials.
An in-depth exploration of focus groups, their types, methodologies, applications in market research, and their impact on product development and consumer insights.
Innovation refers to the introduction and implementation of a new product, service, or method in business practice immediately subsequent to its discovery.
Understanding the life cycle of a firm or product, from inception to decline, along with the stages of development, growth, expansion, maturity, saturation, and decline, with examples and special considerations.
The concept of line extension involves adding another variety of a product to an already established brand line of products, enhancing customer choice and brand strength.
Market Research involves exploring the size, characteristics, and potential of a market to understand what people want and need, typically conducted before developing a new product or service. It is an essential step in marketing, encompassing the entire product lifecycle from conception to delivery.
Package Design involves planning and fashioning the complete form and structure of a product's package, considering aspects such as size, shape, color, closure, appearance, protection, and environmental impact. In Direct Mail, it refers to creating and developing the complete assemblage of materials.
Product Research and Development (PR&D) involves the activities performed by a team of professionals to transform a product idea into a technically sound and promotable product. It plays a crucial role in developing new products, researching brand names, and creating effective packaging concepts.
Research and Development (R&D) refers to the systematic activities undertaken by companies to innovate and introduce new products or services. From conceptualization in the lab to market definition and mass production, R&D is the backbone of continual innovation and competitive advantage.
The concept and applications of research-intensive products, projects, and industries requiring substantial man-hours of investigation, focusing on complex technology.
Reverse Engineering is the process of deconstructing a competitor's product to understand its design, components, and functionality, usually with the aim of replication or improvement.
Test marketing is a pivotal phase in the product development process, allowing companies to gauge consumer reactions and refine strategies before a full-scale launch.
Explore the concept of brand extension, including its definition, how it works, real-world examples, and common criticisms to understand its impact on business strategy.
A comprehensive guide to Market Orientation, its principles, implementation strategies, historical context, and relevance in today's business environment.
A comprehensive guide to Research and Development (R&D), exploring its significance, methodologies, historical context, and impact on product and process innovation.
An in-depth exploration of the Taguchi Method of Quality Control, including its definition, applications, and real-world examples to demonstrate its impact on product design and development.
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