Hypes involve intense and rapid publicity or promotion of products, services, or events, often generating significant attention and excitement.
A comprehensive definition of a publicist, who focuses on garnering media coverage and organizing public appearances without necessarily involving merchandise exchanges.
Comprehensive guide on publicity costs, including definitions, historical context, key events, explanations, importance, examples, and considerations.
Comprehensive overview of the Promotion Mix that supports marketing objectives through various techniques such as advertising, personal selling, publicity, and sales promotion.
