Response Projection

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August 25, 2024 4 min read Definitions
Response Projection: Forecasting Expected Responses to a Promotion
Marketing Business Response Projection Marketing Strategy Forecasting Promotion Fulfillment Planning
A comprehensive look at Response Projection—a method used to forecast total expected responses to a promotion based on current responses or historical data. This allows marketers to make informed decisions about additional promotions and fulfillment planning.
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