Category Management is a retailing and purchasing concept in which the range of products is classified into discrete groups of similar or related products.
A comprehensive guide to Omni-channel Retailing, exploring its historical context, types, key events, detailed explanations, models, importance, applicability, examples, and more.
The process of selling consumer goods or services to customers through multiple channels of distribution. Retailing involves the sale of goods directly to end consumers in small quantities.
A comprehensive guide to the Open-to-Buy (OTB) method, a tool for retailers to manage inventory purchases based on changes in sales, markdowns, and other factors.
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