An externality derived from being connected to other economic agents, such as through a telephone system or the internet, wherein the benefits increase as the proportion of the population connected to the network grows.
Network theory studies the structure and behavior of complex networks, exploring how nodes (individuals or organizations) interact and form connections.
A comprehensive guide on the concept of Retweet (RT), its types, purposes, historical context, related terms, examples, and frequently asked questions.
Rumors are unverified pieces of information passed informally within networks of people, often resulting in widespread dissemination and impactful consequences.
Viral Marketing refers to marketing strategies aimed at spreading information quickly and widely through social networks, harnessing the power of word-of-mouth and digital communication.
A comprehensive exploration of the well-defined pattern of communications that emerges when individuals link themselves together to exchange information.
Exploring the informal aspects of an organization that are not clearly defined within the formal structure, including human relationships, actual power dynamics, and social networks.
An overview of Twitter, a widely-used microblogging platform where posts, known as tweets, are limited to 140 characters, providing a concise way to share information.
A detailed exploration of social media, covering its definition, its significance in modern life and business, and an overview of the most popular websites and apps.
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