Switching Costs

2 Posts
1 Sections
1 Types

August 31, 2024 4 min read Definitions

Lock-in Effect: Understanding Market Dominance

Economics Technology Market Dominance Switching Costs Network Effects User Dependency Technology Adoption

The Lock-in Effect refers to a market scenario where users become dependent on a dominant technology or system, making it difficult to switch to alternatives, often due to high switching costs or network effects.

August 24, 2024 4 min read Definitions

Switching Costs: Definition, Types, Common Examples & Strategic Implications

Economics Marketing Business Strategy Switching Costs Consumer Behavior Brand Loyalty Business Strategy Market Dynamics

An in-depth analysis of switching costs, including their definition, various types, common examples, and strategic implications for consumers and businesses.