UPT

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August 31, 2024 3 min read Definitions

Basket Size: Another Term for UPT Commonly Used in E-Commerce

E-Commerce Retail Basket Size Units per Transaction UPT Shopping Metrics E-Commerce Analytics

Basket Size, also known as Units Per Transaction (UPT), refers to the average number of products or items purchased in a single transaction in the context of e-commerce.

August 24, 2024 3 min read Definitions

Units Per Transaction (UPT): Definition, Calculation, and Significance

Sales Metrics Retail Analytics UPT Sales Analysis Retail Metrics Business Analytics Key Performance Indicators

Explore the definition of Units Per Transaction (UPT), learn how to calculate this sales metric, and understand its significance in retail and business analytics.