Variable Pricing

August 25, 2024 3 min read Definitions

Dynamic Pricing: Charging Different Prices Based on Circumstances

Economics Finance Pricing Strategy Market Dynamics Revenue Management Consumer Behavior Variable Pricing

Dynamic Pricing involves charging different prices for the same product or service based on varying customer segments and contextual factors.

August 25, 2024 4 min read Definitions

Flat Rate: Fixed Per Unit Price Regardless of Quantity

Economics Finance Business Pricing Model Fixed Cost Advertising Direct Marketing Variable Pricing

An explanation of the flat rate pricing model, where the per unit price remains constant regardless of the number of units purchased or other factors. Used in various contexts including advertising and direct marketing.

August 25, 2024 4 min read Definitions

Variable Pricing: Marketing Strategy

Marketing Economics Business Strategies Pricing Strategies Variable Pricing Marketing Business Economics

Variable Pricing is a marketing strategy that allows a different price to be charged to different customers or at different times, commonly used by airlines, hotels, street vendors, and antique dealers.